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Client Think StartUp

Miro tools
Characters

Illustration

The idea was to illustrate a series of characters to use within tools in a platform called Miro to bring more personality to the brand and to make the tools more playful.

delivery sketrch 1.png

delivery sketch 2.png

CONCEPT CREATION

Getting the right balance between playful characters and the existing clean and conservative tone of the brand was a big challenge for our illustrator. We run multiple rounds of sketches until we found the right style for the illustrations.

1 busy woman supermarket line .png

2 music line.png

3 busy man line.png

4 ice cream, scream line.png

5 climber line.png

6 Frankestein line.png

Lively moments to spark chats.

We created a series of 30 characters representing lively moments to make the tools more playful and to increase user's engagement.

skater big detail 1.png

skater detail 2.png

skater detail 3.png

sherlock holmes detail 1.png

sherlock holmes detail 2.png

sherlock holmes detail 3.png

FINAL COLLECTION

Walking dog Illustration

Walking dog Illustration

Runner Illustration

Runner Illustration

Artist Illustration

Artist Illustration

Walking dog Illustration

Walking dog Illustration

1/30

miro tools #1.png

board #1_1.png

board #2_1.png

board #3_2.png

Illustrating all the way (and for all devices)

A crucial part of the project was to make all illustrations adjust to whichever device each user decides to open the tools.

cellphone mockup.png

pc mockup_1.png

tablet mockup_1 2.png

CONCLUSION

This project has been a rewarding and challenging experience.
We are pleased with the final result and believe that our illustrations effectively capture the essence of the project. We hope that our work will inspire others, and we look forward to continuing to create meaningful and impactful illustrations in the future.

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